How Paul Martin Built a Decade-Long Custom Pool Business in San Tan Valley, AZ
San Tan Valley, United States – May 10, 2026 / Island Pools and Landscaping /
Island Pools and Landscaping, the San Tan Valley-based outdoor living company operating as islandpoolsandlandscapingaz.com, has officially marked its tenth year in business, a milestone that founder Paul Martin attributes not to marketing strategy, but to a straightforward commitment to doing the work right the first time. The anniversary reflects a decade of completed projects across Queen Creek, Gilbert, Chandler, Mesa, and San Tan Valley – communities that have collectively made islandpoolsandlandscapingaz.com one of the more recognizable names in Arizona backyard construction.
From the Ground Up in San Tan Valley
Paul Martin launched the company with a specific vision: build custom pools and outdoor spaces that hold up to Arizona’s climate and reflect how families in the Phoenix metro actually live. He had watched homeowners struggle with contractors who delivered generic results – pools that looked fine in brochures but felt disconnected from the landscape and lifestyle of desert living. Martin believed there was a better way to approach the work, one rooted in listening to clients, sourcing quality materials, and treating every backyard as a distinct project rather than a repeatable template.
islandpoolsandlandscapingaz.com began small, operating out of San Tan Valley with a lean crew and a focus on residential pool construction. Over time, the company expanded its service offerings to include full landscaping and outdoor design, allowing clients to complete their backyard transformations with a single contractor rather than coordinating multiple vendors. That integrated model became a defining characteristic of how the business operates today.
A Decade of Backyard Transformations Across the Phoenix Metro
Over ten years, islandpoolsandlandscapingaz.com has completed projects across the greater Phoenix area, establishing a track record as a reliable pool contractor Arizona homeowners return to – and refer to their neighbors. The company has worked on projects ranging from straightforward pool installations to complex outdoor environments that combine water features, hardscaping, shade structures, and native desert landscaping.
“Ten years ago, I started this company with the goal of building 100 pools in our first five years while keeping every client satisfied enough to recommend us,” said Paul Martin, Founder of islandpoolsandlandscapingaz.com. “We hit that number and kept going. What has not changed is that every project still gets the same level of attention as the first one we ever built.”
The Arizona climate presents specific challenges for outdoor construction – extreme heat, monsoon seasons, and soil conditions that demand experience to navigate correctly. Martin built his team around tradespeople who understand those variables and design solutions accordingly, a practical approach that has shaped the company’s reputation as a dependable custom pool builder Phoenix AZ residents trust for long-term results.
Designing for How Arizona Families Live Outside
One of the consistent threads across islandpoolsandlandscapingaz.com projects is an emphasis on outdoor spaces that function well across the full calendar year. Rather than defaulting to standard pool shapes or off-the-shelf landscaping packages, the company spends time understanding how a family uses their yard – whether that means prioritizing shade during peak summer months, creating spaces suited for entertaining, or integrating low-water landscaping that reduces long-term maintenance demands.
That approach has resonated particularly in communities like Queen Creek and Gilbert, where newer developments often feature large lots with minimal existing landscaping. Homeowners in those markets frequently arrive to islandpoolsandlandscapingaz.com with a blank yard and a broad idea of what they want. The company’s ability to translate that vision into a detailed, buildable plan – and then execute it – has driven much of its growth in those areas.
The Values Behind the Business
Martin has been deliberate about the culture he has built inside the company. He emphasizes transparency in project timelines, honest communication when challenges arise, and accountability when something needs to be corrected. Those expectations extend to subcontractors and suppliers, not just the internal team.
The ten-year mark has prompted the company to formalize several processes that had previously operated on institutional knowledge alone, including updated client communication protocols and expanded project documentation practices. Those changes are designed to support continued growth across the Phoenix metro without compromising the consistency that built the business in the first place.
About islandpoolsandlandscapingaz.com
islandpoolsandlandscapingaz.com is a San Tan Valley, Arizona-based pool construction and landscaping company founded by Paul Martin. The company serves residential clients across the greater Phoenix metro area, including Queen Creek, Gilbert, Chandler, Mesa, and San Tan Valley, specializing in custom pool design, full-service landscaping, and integrated outdoor living space construction.
Learn more at Island Pools and Landscaping
Contact Information:
Island Pools and Landscaping
1325 W. Plane Tree Ave, San Tan Valley, AZ 85140, US
San Tan Valley, AZ 85140
United States
Paul Martin
+1 (480) 869-2314
https://www.islandpoolsandlandscapingaz.com